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Time Waits for No One: Rema’s Abuja Show ends the Fashionably Late Culture

There’s a new sheriff in town, and his name is Rema. A few days ago, the Afrobeat sensation took to his Instagram story to make an unusual declaration: he was starting his Abuja show at exactly 10:00 PM, no delays, no excuses. At first, the announcement ruffled a few feathers, with some interpreting it as curt or even rude. But come showtime, Rema proved he wasn’t playing games. At 10:00 PM sharp, he hit the stage, delivered a stellar two-hour performance, and wrapped up at 12:00 AM on the dot.

And just like that, the narrative of “African time” took a dramatic turn. Fans flooded social media with reactions, praising Rema for his punctuality. One tweet summed it up perfectly: “Rema changed the narrative of African time. People thought he was joking, but after the Abuja experience, everyone is showing up on time now 🔥🔥.” It seems the era of casually showing up two hours late, blaming traffic or “vibes,” might be losing its grip at least for those who want to keep up with Rema’s clockwork discipline.

Now, let’s be real. We’ve all been on the receiving end of “Nigerian time.” It’s the unspoken rule that tells you to show up an hour late to a 5 PM wedding or expect a concert to start at midnight when it’s advertised for 8 PM. It’s frustrating, especially when you’re already exhausted or have tight schedules to keep. Rema’s decision to start and end on time wasn’t just a show of professionalism; it was a masterclass in respecting other people’s time. 

At first, I was skeptical. I mean, posting that kind of announcement could easily come off as brusque. But on reflection, isn’t it better to be straightforward than to waste hours waiting around? Like a train station with a strict departure schedule, Rema reminded everyone that life doesn’t stop because of personal delays. You either get on board or miss the ride.

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