A few days ago, Carter Efe made waves across social media with a cryptic declaration that he would leave this earth on January 10th. While some fans brushed it off as a marketing ploy for his upcoming release, others were less impressed, finding the humor in poor taste. The internet, of course, had its say, with responses ranging from genuine concern to outright mockery.
Today, January 10th, Carter Efe dropped “Pray”, his latest single featuring Khaid. The release marked the culmination of the buzz he’d built up, but the reception hasn’t been as electrifying as one might have expected.
On the bright side, the song itself is a lively and joyful Afropiano number with a happy vibe that’s hard to ignore. The energy remains high throughout, ensuring that listeners stay engaged. However, the chorus, particularly the segment from 1:00 to 1:06, feels somewhat redundant, a moment that doesn’t add much to the otherwise solid track.
All things considered, “Pray” earns a 7/10. While the song may not be groundbreaking, Carter Efe’s unconventional PR strategy has ensured that people are talking about it, whether out of curiosity or critique. Love it or not, one thing is clear: Carter Efe knows how to keep himself in the conversation, even if his humor occasionally misses the mark.
Whether you’re here for the music or the drama, Carter Efe has delivered something worth experiencing. Don’t just hear about it, be part of the conversation!